Dia de Doar Collaborative Data
To better understand the impact of the thousands of actions carried out due to the Dia de Doar, we also led a Collaborative Data Program, in which we count on the partnership of the companies that process the donations.
The objective of the Data Collaborative Program is to build a national generosity program that will stimulate the growth of the donation and inspire new donors by analyzing the data and studying the behavior of donors in the country, in line with the Data Commons, of the global campaign #GivingTuesday.
On November 18, we held a presentation of the Collaborative Data Program, in which we shared data about the donation during the pandemic period, in the United States, Brazil and worldwide. In addition, we also present the Program's data matrix in 2020, to be downloaded by partner companies.
Watch the video below and access the documents, prepared in partnership with the José Luiz Egydio Setúbal Foundation. If you are part of a company that processes donations online, write to email@example.com and join the Program!